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“I’ve received heart warming feedback from the delegates after their management training. The best money we’ve ever spent…”

Matthew White, Chief Financial Officer, Portrait Software

Putting managers at the heart of performance management

Meet The Team

Hedda Bird

Managing Director - Hedda Bird

Mathematician by training with MBA from University of Warwick. Hedda brings years of expertise in valuing benefits to the traditionally 'soft' approach to valuing Learning & Development. Her clients include major public and private sector organisations across the UK and internationally.

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Peter Cheese

Chairman - Peter Cheese

A leading authority on human capital management, Peter Cheese was previously managing director of Accenture's global Talent and Organisation Performance Practice. He has written numerous articles for leading publications around the world and is the lead author of The Talent-Powered Organisation published by Kogan Page.

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Michael Squires

Non-Executive Director - Michael Squires

After an early career with Cadbury Schweppes in Sales and Marketing roles, Michael became an executive search consultant in 1982 and after periods living in Zurich and New York became Chief Executive of TASA International and subsequently Chief Executive of the executive search division of TMP Worldwide in New York. Since Michael's return to London in 2000 he has built up a diverse portfolio of Non-Executive Director appointments and private equity investments. In addition to his role with 3c Associates, he is the Chairman of Green Park Interim and Executive Management; of Sports Recruitment International and also the Partnership Chairman of Livingstone Partners a Mergers & Acquisitions advisory firm.

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Helen Eades

Head of Client Services – Helen Eades

With a BA (Hons) in languages, Helen is Head of Client Services at 3C Associates. In addition, Helen has over a decade of experience working in L&D and has excellent project management skills.

With her emphasis on building strong working relationships, Helen is much valued by our clients.

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Chris Robinson

Client Services - Chris Robinson

With a strong customer services background, Chris brings a great eye for detail to all our projects. Chris joined the team in October 2010 and plays a significant role in supporting the team as well as providing an excellent level of customer service to our clients.

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Amanda Foster

Business Development Manager - Amanda Foster

Amanda has a background in HR with a Diploma in Personnel Management. She has diversified her career into New Business. Her skill sets are working with both the private and public sector, SME's and Multi Nationals. She is passionate about building relationships with her clients and believes this is the key to success.

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